It helps to change your view from restaurant owner or manager to restaurant patron or new guest when starting menu analysis.

What should I order?

What is this place famous for? Specialties of the house?

Do they focus on specials or the main menu?

Are their promotions designed to move leftovers? or absolutely fresh menu items prepared with passion?

Can I have an enjoyable meal within my budget constraints?

Should I splurge?

What is that person over there eating?

"This is my first time dining in your restaurant. I'm here on business. What do you suggest I order? I'd like to experience the house speciality."

"If you were having dinner here what would you order?"

This perspective will help you begin to see your menu in the proper light.

Thanks Joe - I guess the bottom line is, look at everything froma customers persepctive!

Right Ridley. You need to start with the customers view.